With the most recent launch small-budget movie “Mathu Vadalara 2′ drawing good weekend collections of Rs 10 crore gross and still counting, it looks like a season of thematic movies in Tollywood. The two other content-driven movies with refreshing stories and casting that spun box office magic were “Committee Kurrollu” and “Aay” which revived confidence in non-star movies. “You ought to take gross collections for small movies as a result of they mirror the precise footfalls at theatres and lift hope for such novel concepts. These three movies would have garnered over Rs 35 crores mixed gross and nonetheless counting. Such figures would give confidence to younger administrators and actors to dish out themes on par with Malayalam cinema,” says producer Lagadapati Sridhar who claims that the time is good for brimming talent. ” These movies’ huge success additionally displed the flawed notion that solely large stars would attract crowds and make an enormous level,’ provides Sridhar

He believes that the success of new-age cinema will change the sport in Tollywood and push producers to guess cash on novel themes over making cliched motion pictures. “I think “Committee Kurrollu” was a complete emotional package touching on friendship, and caste reservations besides local politics. Similarly, “Aay” was also a heart-wrenching film that revolves around caste discrimination in smaller towns and it’s quite relatable too. However, “Mathu Vadalara 2″ was designed as a comic caper and meant to tickle the laughing bones of the viewers. It has a lot of energy but skipped a few logics. Audiences who were craving some fun, rushed to theatres,” he factors out.

However, he provides some credit score to veteran producers like Allu Arvind and Nagababu who guided the younger staff of their respective movies. “I am glad that they are still able to judge novel plots and support them to the hilt. Mythri Movies also delivered a laugh riot and showed that are game for new age cinema,” he concludes.